September 14, 2023

Stefan Nyberg new CMO at Bright Sunday

 – It is with great pleasure that we welcome Stefan Nyberg as the new CMO of Bright Sunday, says Niklas Engström, CEO. With over 25 years of experience from sustainability startups, international scaleups and telcos Stefan brings a wealth of expertise relevant for our future growth.

Portrait of Stefan Nyberg Chief Marketing Officer at Bright Sunday

With Stefan we also get passion, customer focus, business creativity and can do-attitude – exactly what a scaleup company like Bright Sunday needs, Niklas Engström continues.

Bright Sunday’s mission is to cut CO2 emissions by making the cleantech transformation easy and profitable for commercial and industrial customers. Our core business is to offer customers self-consumption solar PV systems and ancillary services such as electric vehicle chargers and energy storage with zero upfront investments and savings from day one. Currently Bright Sunday owns and operates a portfolio of approximately 70 solar PV systems in Spain, Portugal and Sweden with a total effect of more than 20 MW.

Bright Sunday is financially backed by Niam Infra Fund and will over the coming years continue to broaden its service offering and build a €100m asset portfolio in both existing and new European markets. A key success factor for achieving our growth targets is to constantly improve the brand experience for customers and partners. Stefan Nyberg will play a pivotal role in this journey, Niklas Engström says.

– I’m thrilled about the challenge of scaling up a company that significantly contributes to reduced CO2 emissions while offering compelling financial benefits to the customers, says Stefan Nyberg.

Stefan Nyberg will be based in Stockholm, Sweden, and starts his position on October 2, 2023.

Stefan Nyberg can be reached at